Earlier this week I talked about Why Gamification fails. Today I’d like to talk about what makes a game. On the surface I think we all THINK we know what makes a game but many of the things we think of as core features are simply not required to have a game. Games to not have to have scores, points or clear winners. Wow! Who would have thought? A lot of games DO have some or all of those things, but they are not required. So what IS required? Jane McGonigal give us a great list of things to think about in her book Reality is Broken: Why Games make us better and how they can change the world. She says a game needs only 4 things to be complete
- Goals – A specific outcome you are trying to achieve
- Rules – Set limitations on how players can achieve these goals
- A Feedback System – How close are you to a goal? Points, scores, progress bars, players personal knowledge of an outcome, for example the game is over when…
- Voluntary participation - This requires everyone to knowingly and willingly accept the rules, goals, and feedback. You can not force anyone to participate, and this ensures that any challenging or stressful work takes place in a manner that is safe and pleasurable.
That’s it… That’s ALL you need! points, scores, winners, graphics, etc are all tools to increase the players engagement in the game but they are not core to the game itself.
Lets look at some examples. In one of my favorite games Dungeons and Dragons (DnD) there are constantly changing story driven goals and the obvious goal of leveling up my gaining XP (Experience Points) You have the dice and Dungeon master as a source of feedback, and lets face it, no one is forced to play something as awesome as DnD! the most important one is no player wins DnD. The party may lose battles, but the game has no real winners and losers the story just progresses.
Starbucks reward points: After 20 drinks you become a gold member and start getting a free cup of coffee every 5 drinks and other perks. Guess what? it’s a game… You have a goal: get 20 points for the perks then free coffee every 5 points. You have a feedback system with the little stars in the coffee cup of the app (a progress bar of sorts) the rules are quite clear, and again everyone agrees to play.
Other examples are fuel rewards, frequent flyer programs, Foursquare, and Mozilla Open Badges. Games are everywhere you look once you know what you are looking for… They are used in marketing, management and education on a daily basis. What are some examples that come to mind for you and how do you feel about them? Are you engaged? Why or Why not?